Anniversary Pure Plus Bra

$52.54 ~~$74~~ In stock

As part of our 30-year anniversary collection, the classic bestselling Pure Plus is revamped with a soft feminine sheen, gorgeous 2-toned lace, and the unbeatable support that you know and love. Features: - 4-way stretch lightweight foam cup - Shiny and ultra-soft microfiber - Smooth stretch two-toned lace - Side wings and under bust lined with light power mesh for support - Shimmery adjustable straps - Rose gold charm - Strap widths and hook-and-eye columns increase with size - Ethically made Washing Instructions: - Hand wash, cold water OR machine wash closed in mesh bag, gentle cycle - Hang to dry Style #9573

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Standard Shipping · United States: $0.00

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United States · Return window (days after delivery): 30. Return method: By mail. Return postage: Seller pays.

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Customer Reviews (4.3 / 5 · 3 reviews)

Lucy N. ★★★★★ Oct 20, 2026

I was a bit worried about support with the sheen fabric, but it holds everything in place just as well as the original. The two-toned lace detail makes it feel a lot more elegant than plain bras I’ve worn before.

Kevin ★★★★★ Oct 19, 2026

The two-toned lace adds such a pretty sheen without feeling flimsy, and the full coverage gives me total confidence under fitted tops. I've worn it through a full workday and the support holds up perfectly.

Chloe W. ★★★☆☆ Oct 18, 2026

The lace is beautiful, but the fit runs a little small in the cup compared to my usual size. Support is good overall, though I wish the underwire was a bit less stiff.